April 22, 2009
By Kim T. Gordon
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WITH MARKETING DOLLARS so precious in this economy, business owners need to invest in the best tactics in order to produce sales. Several recent studies confirm that savings and safety--generally obtained by exploring many avenues before making the "right" purchase--factor into most buying decisions. And these studies point to several online tactics that are rated highly by consumers and can lead to online and offline sales.
Proven Tactics for Tough Times
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